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Sale Season

Australian Consumer Confidence Index:
Too early to be optimistic
?

Confidence stabilizes amid economic slowdown, retail optimism holds steady, following a sharp rise in confidence during early Q1, recent data suggest a leveling off in optimism, particularly amidst growing cost-of-living pressures and macroeconomic uncertainties

The Shifting Loyalty of Australian Shoppers: Brand vs. Price

With inflationary pressures, supply chain disruptions, and ethical considerations reshaping buyer behavior, brand loyalty is becoming more fluid, and more conditional

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Green Juices

Health-conscious consumers: Navigating the impact on the beverage market

A comprehensive national survey of 2,500 consumers reveals that Australian shoppers are rapidly changing what they drink, how they evaluate beverage brands, and what they expect from product benefits.

The new age of E-Commerce: Key factors that will drive sustainable growth

The e-commerce market has matured rapidly over the last five years, driven by digital innovation, shifting consumer habits, and accelerated by the COVID-era pivot to online shopping

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